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MSA 4X4 is Australia’s leading innovator of 4WD Touring accessories and starting in February will finally be available in the United States through Adventure Imports. With over 100 unique products designed to make life on the trail easier, including the original portable fridge drop slide. 

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In 1999, with a plan to travel the country, Shane Miles identified the need for quality canvas accessories bags. This aptitude for innovative ideas led to the birth of “Michelle’s Sacs Australia” in Western Australia in 2000. Fast forward to today, and MSA 4X4 Accessories is renowned for creating some of the 4WD Industry’s most innovative soft goods, including the MSA Water Bra to better protect your 4X4 in deep water crossings, and the original rear tire trash bag which arrived on the market in 2003. MSA 4X4 Accessories has since been awarded 19 patents with more currently within the patent process.

“The way I think about my products is simple,’ explains Shane Miles, proud owner of MSA 4×4. “I think about my father and how hard he’s worked to pay for his vehicle, and how he buys products to go on a holiday. While he’s on a holiday, if those products break or fail to deliver, and that ruins his holiday, it kills me. That is why we strive to develop the best quality products and provide the best service for our customers. We over-engineer everything as I pretend that every customer is my father.”

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MSA 4X4 Soft Goods

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